I’ve been writing about TikTok a lot lately on this business blog. The social media landscape seems especially uncertain and chaotic lately, with Elon Musk’s takeover of Twitter creating issues and instability and Facebook and Instagram feeling dead to many. Meanwhile, TikTok is continuing to keep their users highly engaged every day. Even though it’s been around for awhile now, there’s still tremendous potential on this platform. As a continuation of my “Things Not to Do” series (catch up on the Twitter, Instagram, and Facebook versions of this post), today I’m sharing 15 things not to do on TikTok.